Associate Sales Manager, B2B Sales

About the role

An Associate Manager, B2B Sales is sought in Santa Elena, San Salvador, El Salvador, to lead a team focused on B2B sales, customer success and operational performance. The role suits an experienced sales leader with strong team management, coaching, quality assurance, training and sales strategy skills, able to drive business results and build long-term customer relationships.

Key responsibilities

• Lead, coach and develop a B2B sales and customer success team to meet business objectives, productivity targets and customer satisfaction goals.
• Develop and implement sales strategies and customer engagement initiatives to improve retention and results.
• Monitor KPIs, connection rates, productivity, quality assurance and customer engagement metrics.
• Run regular coaching sessions, performance reviews and training activities.
• Prepare and present Weekly and Monthly Business Reviews (WBRs/MBRs).
• Manage sales forecasting, operational reporting and CRM data accuracy.
• Promote customer success initiatives, including adoption of digital solutions and stronger long-term customer relationships.
• Identify operational challenges, remove roadblocks and implement process improvements and action plans.
• Collaborate with clients, business partners and internal stakeholders, and support QA, training and continuous improvement.

Required profile

• 2+ years of leadership experience managing, coaching and developing sales or customer-facing teams.
• 3+ years of sales experience, ideally in B2B sales, account management or similar commercial roles.
• B2+/C1 English, confident in a business environment.
• Experience with QA, training and continuous improvement; experience with multicultural or remote teams is a plus.
• Technical background or familiarity with digital platforms is a plus.

Required skills

• Sales strategies, customer success and customer relationship management.
• KPI management, performance reporting and sales forecasting.
• CRM tools such as Salesforce or similar.
• Problem-solving, communication, stakeholder management and change management.